What I am referring to specifically is one of those pretty news emails we often receive. I am not talking about your simple switch from plain to html in your composing window. What I've learned I've read online or figured out on my own. I'll be updating this page as I remember tricks as I continue doing more news emails.
links - making them work in both plain and html view
When you have a link like <a href="http://nowitsknown.blogspot.com/">now it's known</a>, in html view, it reads "now it's known" but in plain view it reads "now it's known". Thus, when creating links, use <a href="http://nowitsknown.blogspot.com/">http://nowitsknown.blogspot.com/</a>.
What you get is http://nowitsknown.blogspot.com/ which can be clicked in both html and plain views.
cleaning up text wrapping in plain view
This is an easy one. For every closing paragraph tag, precede it with one or a few line break tags like this: <br /></p>. Switching between html and plain view will tell you how many to use. In some instances, it creates extra lines which you have to accept, but other times, there is no formatting change.
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